Traveling Scenic Area Development And Management (Chinese Edition)

This book takes the guiding ideology of simply, vivid, practical preparation, highlighting scientific, integrity, and targeted character. It strives to fully introduce the basic concept,skills, and specific operation process of scenic spot service and management in order to cultivate the scenic spot management personnel and professional technical personnel who have the right management and service concept and are familiar with the basic knowledge and skills of management and service in the scenic area. Specific content includes scenic area management summary, the planning and development of the scenic spot, project development and operation, scenic area marketing, scenic environment management, scenic spot health management, scenic spot tourists management, security management, scenic spot area service standardization construction and quality management, scenic spot function management, natural scenic spot of development and management, human development and management of scenic spot, leisure vacational development and management etc. Read more